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Advertising Agencies | |
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A d v e r t i s e m e n t
A d v e r t i s e m e n t
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Samson Clark promotional card(Click this image to enlarge).
| Samson Clark
History:
1896-, London
Samson Clark established his agency in one room in Regent Street in 1896, but moved to bigger premises Great Portland Street in 1899. In 1912 it became a private liability company and Miss J. A. Reynolds became a director, probably the UK's first woman director of an advertising agency.
In 1923 there was a move to purpose-built premises in Mortimer Street and by this time there was a second woman on the board, Miss E. M. Wood. Miss J. A. Reynolds was listed as Managing Director of the agency in 1937, probably the first woman to head a London agency.
The agency was re-formed in 1965 as Davidson Pearce Berry & Tuck, amalgamating in 1970 with Spottiswoode Advertising to form Davidson Pearce Berry & Spottiswoode Ltd before this in turn became Davidson Pearce in 1980.
See also Davidson Pearce
Spottiswoode Dixon & Hunting
Archive content:
Date range: 1896-1967
Scope: The collection runs from the first records (letter books) of the company in 1896-97 to correspondence from around 1967.There are accounts, share ledgers, committee minutes, salary records and copies of the staff gazette. There is also a good collection of press cuttings about the company from the trade press and a selection of sample print advertisements.
Formats: scrapbooks, boxed news cuttings and advertisements, business records and correspondence.
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