The History Of Advertising Trust







(Click this image to enlarge).	HATS HLF AD:MISSION PROJECT BEGINNING TO MAKE REAL PROGRESS Our two year Lottery Funded project began last summer when our application was granted and took off with the arrival in September of Jane Easey as Learning and Access Development Coordinator. This year has seen energetic networking between HAT, County Council secondary education advisers, examination board representatives and local teachers leading to our first Teacher Forum meeting in January. The meeting set out to put into practice the key aims and objectives of our project: to provide support and educational services for teachers and learners to help equip young people to enter the communication industries With excellent guidance from Gareth Davies, of Advisory Matters, the group soon agreed which areas of 14-19 education HAT archive could concentrate on to provide much needed teacher training and classroom materials. Forum members discussed course structure and were able to construct course content by engaging with the wealth of material stored at HAT via presentations from Curator, Chloe Veale, and a tour of the collections. The Forum’s enthusiastic teacher-representatives are helping us ensure our online resource meets the real needs of the curriculum and is worded in a language that suits their colleagues and is accessible to secondary school learners. Our second meeting was held in March and was as lively and informative as the first, demonstrating the fact that teachers, archivists and curators can work with and learn from each other. The teachers involved have been made aware of how access to the archive’s resources can help them continue their own professional development, benefit their lesson preparation and make real advertising documents, in digital form, a valid source of study in schools. Meanwhile Jane has attended regional meetings hosted by school consortia, has been invited to present at an MLA event highlighting cross sector work in formal education, and has visited schools and colleges to see 14-19 Media education first hand. HAT has hosted successful research events for schools, examination board training days and regional school network meetings. We have been invited to join local museum and archive education groups and have worked collaboratively with a media production company and Connexions. We are currently looking forward to our final project working group meeting on the 24th of June where course content will be finalised and the actual teaching module will begin to take shape. Print this page.