Davidson Pearce

History

1896-, London

Samson Clark was established in London in 1896. There was a major expansion of the business in the 1920s. The agency was reformed as Davidson Pearce Berry & Tuck in the late 1960s.

Spottiswoode Advertising was established in 1903 and merged with Dixon & Hunting in 1906. Spottiswoode amalgamated with DPB&T to form DPBT&S, the immediate predecessor to Davidson Pearce (1980). Davidson Pearce was taken over by Boase Massimi Pollitt (BMP) in 1988 which later became part of DDB London. 

See www.ddblondon.com

See also Samson Clark

Archive content

Date range: 1903-1983

Scope

A diverse collection with records and advertising specimens of the various agencies who later amalgamated. There is a good deal of material from the Edwardian period, including correspondence, minutes, records of expenses and bonuses and the day-to-day running of the agencies.

Formats: Business records, accounts, minutes, daybooks, correspondence, scrapbooks / guardbooks with proofs and cuttings, transparencies, artefacts, artwork, brochures & other publicity material.

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