Our new digital reminiscence and activity resource for older peoples' care organisations.

Packed with amazing vintage advertising, straight from our collections.

A ‘ready to go’ weekly activity option for busy carers.

Designed to stimulate happy memories for residents to share.  

Available on Apple and Android devices.

Ready to stream content via laptop, tablet or smartphone for 1-2-1, or share on larger screens via HDMI, Chromecast or Apple TV for group sessions.

 Content includes:

Ads of the Month

Wonderful vintage TV commercials accompanied by on-screen conversation suggestions to engage residents and staff.

Fun advertising and brand history based quizzes and activities.

Colourful vintage advertising images, which can be displayed around your care setting.

Brand Bingo

Brand Bingo is a weekly activity based on the classic game, but featuring on-screen images of colourful 1950s and 1960s advertising instead of numbers. 

Themed Activity Reels 

Themed selections of vintage TV commercials, with activity suggestions devised by National Activity Providers Association (NAPA).

Jennifer Dudley, NAPA’s Director, said: 

“NAPA are delighted to be working with The History of Advertising Trust. Remaining socially active and maintaining community relationships supports everyone to maintain good physical and emotional well-being. Research has suggested that participating in meaningful social activities enhances brain health, lowers the risk of high blood pressure and even lowers the risk of dementia.
Ad-memoire is a programme of monthly themed advertising reels from the past aimed at people receiving care to enjoy reminiscence, discussion and extension activities. It is a privilege to have been able to add conversation topics and suggestions for extending the topics, which will undoubtably add additional fun and engagement to activity sessions.”

For more information contact



Advertising featured in Ad-Memoire has been reproduced by kind permission of: 
Addo Food Group, Britvic, BP, Butlin’s - Bourne Leisure, Ford, Guinness Archive, Diageo Ireland, Henkel, Hornby, Hoover/Candy, Hovis, Kellogg’s, Kraft Heinz Company, Lego, Mars, Mattel, Mondelez, Nestlé, Nomad Foods, PepsiCo, Premier Foods, Princes Foods Ltd, Procter & Gamble, Reckitt Benckiser Group plc, Shell International Ltd, Spear & Jackson, Unilever and Vauxhall Motors Limited.