Level: Item
Reference: HAT59/003/012/10
Alt Ref No.: 275737
Extent: 1 commercial
Duration: 00:00:30
Colour: Colour
Brand: Persil
Agency: J Walter Thompson (JWT)
Product Category: Household Stores
Advertiser / Client: Lever Brothers
Awards Date: 1979
Awards Category: 7
Director: Chris Springhalt
Production Company: James Garrett and Partners
Art Director: J. Walter Thompson
Copywriter: J. Walter Thompson
Account Director: J. Walter Thompson
Cameraman: Peter Hannan/Andy Walter
Lighting: Peter Hannan/Andy Walter
Slogan: Take care of whiteness
Film Processing Lab: Rank
Keywords: Washing powder, soap, cleaning, domesticity, domestic, women, washing, school, teenagers