Description: Father and son in their new bakery van on the bread round. Voiceover of son reminisces. The van gets stuck in a ford and they have to wait until they are pulled out. They get home and the boys mum slices some Hovis bread. Features Dvorak's 'New World' Symphony.
Voiceover: Male
Level: Item
Reference: HAT2/1/11/58
Alt Ref No.: 1976 Hovis_Bread van_HAT2_1_11_58
Extent: 1 commercial
Duration: 00:00:50
Colour: Colour
Brand: Hovis
Agency: Collett Dickenson Pearce (CDP)
Product: Bread
Product Category: Food & Drink
Advertiser / Client: Rank Hovis Ltd
Production Company: RSA Productions Ltd
Slogan: As good for you today as it's always been
Physical Form: Video Tape
Technical Description: Digital Betacam
Position on Tape: 11:24:51:10
Keywords: Bread; food; transport; bakery; countryside; family; father; mother; son; home, Hoviscom