Description: Animated illustration of Andrex packet. Hand drawn flowers form the 'S' of 'Soft' and 'Strong' then the '5' in '5 colours'. Pencil line is followed to show hand drawn pack of Andrex then silhouette of a mother and child. The silhouettte changes to the real people, a mother and daughter are behind a work surface looking at and talking about a pack of Andrex.
Voiceover: Male
Level: Item
Reference: HAT2/1/8/2
Alt Ref No.: 1961 Andrex_Magic line_HAT2_1_8_2
Extent: 1 commercial
Duration: 00:00:30
Colour: Black and White
Brand: Andrex
Agency: J Walter Thompson (JWT)
Product: Toilet tissue
Product Category: Household Stores
Advertiser / Client: Scott Ltd
Slogan: Get Andrex tomorrow
Physical Form: Video Tape
Technical Description: Digital Betacam
Position on Tape: 10:01:01:08
Keywords: Paper; hygiene; family; mum; absorbent; toilet roll; tissue; Bowater; drawing; art; animation; illustration