Description: A boy walks in his fathers shoes to the kitchen. Voiceover says "What's the big idea?" another voice answers, "the big idea is Birds Eye steaklets." Shows the steaklets being cooked, served and eaten.
Voiceover: Male
Level: Item
Reference: HAT2/1/4/29
Alt Ref No.: 1964 Birds Eye steaklets_The big idea_HAT2_1_4_29
Extent: 1 commercial
Duration: 00:00:30
Colour: Black and White
Brand: Birds Eye
Agency: Lintas
Product: Steaklets
Product Category: Food & Drink
Advertiser / Client: Birds Eye Walls Ltd
Physical Form: Video Tape
Technical Description: Digital Betacam
Position on Tape: 10:24:51:08
Keywords: Beef; burger; new; improved; steak; meat; family; children; frozen food