Description: Begins with cinema title card. Colman's Rice Starch packet zooms into closup, The packet tips up and the starch pours out. Petticoats dance around the screen, one is then lifted to reveal Colman's Rice Starch packet. Stop motion animation of various items of clothing then surround packet. Female singing song about the product throughout.
Level: Item
Reference: HAT2/1/2/10
Alt Ref No.: 1957 Colmans Rice Starch_Dancing petticoats_HAT2_1_2_10
Extent: 1 commercial
Duration: 00:00:35
Brand: Colmans
Product: Rice Starch
Product Category: Food & Drink
Production Company: Studio Lambert Limited
Slogan: Colman's Rice Starch for all your cottons and linens
Music Studio: RCA
Film Opticals: Eastman Colour
Physical Form: Video Tape
Technical Description: Digital Betacam
Position on Tape: 10:10:21:08
Keywords: Washes Whiter, UniRem