Description: Donald Campbell talks to the camera about dental statistics and introduces the film about to be shown. A presenter then introduces the product and explains it's benefits. Clips of people using the toothpaste are also shown.
Level: Item
Reference: HAT2/1/4/46
Alt Ref No.: 1958 Gibbs flouride toothpaste_Donald Campbell_HAT2_1_4_46
Extent: 1 commercial
Duration: 00:01:35
Colour: Black and White
Brand: Gibbs
Agency: Lintas
Product: Fluoride toothpaste
Product Category: Cosmetics & Toiletries
Advertiser / Client: Elida Gibbs Ltd
Slogan: Actually strengthens teeth
Personalities: Donald Campbell (World speed record breaker)
Physical Form: Video Tape
Technical Description: Digital Betacam
Position on Tape: 10:43:09:20
Keywords: Teeth; hygiene; health; acid; statistics; toiletries;