Description: Shows an oven being turned on, a song begins "You take it, you bake it, it's great everytime." Whilst this is playing a woman is seen putting a pie into the oven and then taking it out again once done. Then there is a clip of her cutting the pie and finally a shot of the packaging.
Level: Item
Reference: HAT2/1/4/38
Alt Ref No.: 1960s Birds Eye chicken pie_Take it and bake it _HAT2_1_4_38
Extent: 1 commercial
Duration: 00:00:33
Colour: Colour
Brand: Birds Eye
Agency: Lintas
Product: Chicken Pie
Product Category: Food & Drink
Advertiser / Client: Birds Eye Walls Ltd
Slogan: You-baked-it flavour
Physical Form: Video Tape
Technical Description: Digital Betacam
Position on Tape: 10:32:15:12
Keywords: Pie; chicken; household; food; oven; pastry; short-crust; baking; frozen food, NomadRem