Description: Commercial 19 of 23 from 'McCann Erickson present The Esso Story - or a short history of Esso advertising in Britain.'
Marching band and crowd gather at the Royal Albert Hall as part of save the Tiger campaign. Speech from the Tiger. Tiger plays organ, the crowd sing along and cheer.
Voiceover: Male
Level: Item
Reference: HAT2/1/3/20
Alt Ref No.: 1965 Esso_Save the tiger_HAT2_1_3_20
Extent: 1 commercial
Duration: 00:01:30
Colour: Colour
Brand: Esso
Agency: McCann Erickson
Product: Petrol
Product Category: Motoring
Advertiser / Client: Esso Petroleum Co Ltd
Slogan: Save the Tiger and save money too
Physical Form: Video Tape
Technical Description: Digital Betacam
Position on Tape: 10:20:28:07
Keywords: Royal Albert Hall;marching band;crowd;animation;talking Tiger; EssoRem