Description: Begins with an office door with a sign that read ' School of Street Credibility - Est 1985'. We see a man at a desk and a woman with a plummy accent reading 'The water in Majorca don't taste like what it ought to'. The man gets frustrated that she is still pronouncing the words properly and shows her how it should be done. He calls through to his assistant for refreshments. The assistant brings through cans of Heineken. The woman takes a sip of Heineken immediately loses her accent and starts talking the way she has been taught. The assistant also takes a sip and loses his natural accent and takes on a posh voice. Voiceover says 'Heineken refreshes the parts wot other beers cannot reach'.
Voiceover: Male
Level: Item
Reference: HAT2/1/3/48
Alt Ref No.: 1985 Heineken_Water in Majorca_HAT2_1_3_48
Extent: 1 commercial
Duration: 00:00:60
Colour: Colour
Brand: Heineken
Agency: Lowe Howard Spink
Product: Lager
Product Category: Alcohol
Advertiser / Client: Whibread & Co PLC
Director: Paul Weiland
Production Company: Paul Weiland Film Co
Art Director: Alan Waldie
Copywriter: Adrian Holmes
Agency TV Producer: Mike Griffin
Animation Company: J Saunders/C Tucker
Music: J Saunders/C Tucker
Music Composers / Arrangers: J Saunders/C Tucker
Client Supervisor: Peter Bell
Cameraman: Phil Meheux
Lighting: Phil Meheux
Slogan: Heineken refreshes the parts wot other beers cannot reach
Personalities: Sylvestra Le Touzel (actor); Bryan Pringle (actor)
Film Processing Lab: Rank Film Laboratories
Film Opticals: Camera Effects
Physical Form: Video Tape
Technical Description: Digital Betacam
Position on Tape: 10:49:00:23
Keywords: Language, lesson, linguistics, pronounciation, slang, beer, alcohol, drink, Sylvestra Le Touzel, Bryan Pringle