Level: Sub-series
Reference: HAT50/1/181
Alt Ref No.: Hatrecord
Extent: 36 folders, 8 items (5 boxes)
Brand: Pindi; Chimp; Calve; Spry
Agency: J Walter Thompson (JWT), London
Product: lard substitute
Advertiser / Client: Van den Berghs Ltd
Admin History: Van den Berghs was a Dutch firm of butter merchants who began producing margarine in the 1870s. They became part of the Margarine Union which in turn joined with the British firm of Lever Brothers to create the Unilever combine in 1929.