Description: Comprises: article in German on the Nestle Company ('Der Spiegel', 24 July 1963); Nesquik presentation 'draft outline for discussion' (1963); transcript of talk by Tom Sutton on 'The Client-Agency Relationship' at the Nestle Advertising Reunion (1963); schematic outline on the U.S. market for Nesquik; analysis of the British market and marketing policy for Nesquik.
Level: File
Reference: HAT50/1/119/4
Alt Ref No.: Hatrecord
Extent: 1 folder
Brand: Nesquik
Agency: J Walter Thompson (JWT), London
Language: German