Description: Archive material from Robert [Bob] Edwards' 45 year career, including his time at the TBWA (1974-1984), Edwards Martin Thornton (1984-1995) and Left Field agencies (founding partner of the latter two).
Comprises: laminated and other proofs, audio-visual material, agency brochures, voucher copies of ads, photos (TBWA day out at the races, 1982) and brand identities. Also: 'Financial performance of marketing services companies' annual surveys (1991 & 1994) and novelty Lego TV set.
Brands featured include Asprey, Rolls Royce, Brutus Jeans, The Wildlife Trusts, Parker Knoll, Singapore Airlines, Jordans.
Level: Collection (Fonds)
Reference: HAT21/610
Alt Ref No.: Hatrecord
Extent: 3 boxes, 1 portfolio
Brand: Europa Aviation/Aircraft; Country Life; Precept golf balls; Orient Express; Lego; Hebridean Island Cruises; British Breweries; National Army Museum; London Marriott; CBI
Product: travel; charities and interest groups
Related Material: Articles in Campaign magazine on the founding of Edwards Martin Thornton: 7 & 14 December 1984.
Admin History: Robert [Bob] Edwards had previously worked at CPV and then Collett Dickenson Pearce before joining TBWA London (est. 1973) in 1974 where he was employed as an account director and later joint managing director. The Edwards Martin Thornton agency was set up in 1984 by Bob Edwards, Chris Martin and Chris Thornton, all previously from TBWA. The agency became a limited company in February 1985 and was elected into IPA membership in 1993 (see IPA/7/4/2/1/58).