Description: Vast majority of material dates from 1954-1958.
Level: Sub-series
Reference: HAT50/1/174
Alt Ref No.: Hatrecord
Extent: 7 folders, 10 items (2 boxes)
Brand: Tetley tea bags
Agency: J Walter Thompson (JWT), London
Advertiser / Client: (Joseph) Tetley & Co Ltd
Admin History: JWT was appointed by the Tetley company in 1953 to launch Tetley tea bags, an innovation for the UK market. JWT lost the account in 1958 due to exclusivity related causes.