Description: Product background for Rivella. Includes notes on sales and advertising history in Switzerland and elsewhere and an article on 'New uses of whey - a lactomineral beverage' by Hans Susli (of Rivella International Inc., Rothrist, Switzerland).
Level: File
Reference: HAT50/1/142/2/1
Alt Ref No.: Hatrecord
Extent: 1 folder
Brand: Rivella
Agency: J Walter Thompson (JWT), London